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Sportable

Operating

Sportable delivers real-time smart ball and player tracking to revolutionize team sports analytics.

Updated Source: SLA Startup IndexHow we verify →
Total raised
$4.8M
disclosed
Last round
$1M
Venture
Rounds
2
since 2015
Investors
2
on record
Employees
51-200

About Sportable

Sportable Technologies Ltd is a global leader in Smart Ball technology, transforming how data is captured, analyzed, and experienced across team sports. Founded in 2015 and headquartered at StoneX Stadium in London, Sportable combines proprietary tracking hardware with advanced analytics to deliver real-time insights into ball and player performance.

Their portable “solution in a suitcase” democratizes elite-level data, making high-speed, high-fidelity tracking accessible at every level of the sports pyramid—from grassroots clubs to professional leagues. Sportable’s technology enhances officiating accuracy, deepens fan engagement, gamifies player performance, and unlocks new commercial opportunities for teams and sponsors.

Operating across five major sports—football, American football, rugby union, rugby league, and Australian Rules Football—Sportable partners with eight global ball manufacturers and maintains a growing presence in the UK, North America, Australia, and South Africa.

Sportable funding2 rounds

All 2 rounds →

Sportable has raised $4.8M across 2 disclosed rounds. The latest is a $1M Venture announced 05 Sep 2025, led by HAVAÍC (African Innovation Fund 3).

Capital growthrunning total of disclosed rounds
  1. $3.8MSeries ASeries A, $3.8M, $3.8M raised to date
  2. $1MVentureVenture, $1M, $4.8M raised to date

SLA Funding Index · grey is capital raised before each round

AnnouncedRoundLead · investorsAmount
05 Sep 2025Sportable VentureHAVAÍC (African Innovation Fund 3)$1M
01 Apr 2024Sportable Series AGuinness Ventures$3.8M

Sportable founders & team

Full team →

Sportable competitorssame sector · similar funding

  • MyTeam Solution

    MyTeam Solution digitizes African sports management, empowering clubs and federations with performance insights. · Morocco

  • SamaCoach

    SamaCoach is a Senegalese fitness platform connecting users to gyms, coaches, and personalized wellness programs. · Senegal

SportsTech startups across Africa

Frequently asked about Sportable

Where is Sportable based and when was it founded?
Sportable is headquartered in Cape Town, South Africa and was founded in 2015.
Who founded Sportable?
Sportable was founded by Peter Husemeyer (Founder and CTO), Peter Husemeyer (Founder and CTO), Dugald Macdonald (Founder & CEO) and Dugald Macdonald (Founder & CEO).
Who is the CEO of Sportable?
Dugald Macdonald is Sportable's Founder & CEO.
How much funding has Sportable raised?
Sportable has raised $4.8M across 2 disclosed rounds. Its latest, a $1M Venture, was announced on Sep 05, 2025.
Who has invested in Sportable?
Backers include HAVAÍC (African Innovation Fund 3) and Guinness Ventures.
What sector is Sportable in?
Sportable operates in SportsTech, Analytics and Sports.