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Auqli

Operating

Live shopping and shoppable video commerce app for African buyers and sellers

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About Auqli

Auqli is a live shopping and shoppable-video commerce app. Buyers watch sellers go live or browse short product videos, bid in live auctions, message sellers, and buy in-stream using an in-app wallet. Sellers are verified at sign-up and payments are held in escrow until delivery. The platform launched in Nigeria in May 2025 and describes its team as built by Nigerians; its official About page lists its co-founders.

Auqli founders & team

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  • GoHeartMe

    Creator support platform for one-time Hearts, memberships and digital product sales · Nigeria

  • Swiftree

    AI-driven social commerce platform for WhatsApp storefronts, payments and logistics · Nigeria

  • Queek

    WhatsApp-first commerce platform: sell across WhatsApp, Instagram, websites and POS from one catalogue · Nigeria

  • Frontstore

    Online storefronts and checkout for small businesses selling through WhatsApp and social media · Nigeria

  • Olemhe

    AI agent that turns Instagram, Messenger and WhatsApp DMs into completed orders · Nigeria

  • Hampify

    Send digital gift hampers filled with subscriptions, airtime, cash, and more. · Nigeria

All 12 Social Commerce startups in Nigeria

Frequently asked about Auqli

Where is Auqli based and when was it founded?
Auqli is headquartered in Nigeria and was founded in 2025.
Who founded Auqli?
Founders listed for Auqli include Matt Ford (Founder & CEO) and Paul Jatau (Founder & Africa CEO).
Who is the CEO of Auqli?
Matt Ford is Auqli's Founder & CEO.
What sector is Auqli in?
Auqli operates in Social Commerce, E-Commerce and Livestreaming.