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Smile Identity

Operating

Smile Identity is an Africa-focused Identity Management that provides the best Africa-focused solutions.

Updated Source: SLA Startup IndexHow we verify →
Total raised
$31.1M
disclosed
Last round
Corporate
Rounds
8
since 2016
Investors
22
on record
Employees
11-50

About Smile Identity

Smile Identity provides the best Africa-focused solutions for real time Digital KYC, Identity Verification, User Onboarding, Document Verification, Liveness Checks, Face Verification, Anti-fraud, Know your Business (KYB), and Identity Data Deduplication across Africa. We are building the tools and software that make it easier for millions of Africans to prove and verify their identity online. Our platform includes SDKs and APIs for User Onboarding, Digital KYC, Identity Verification, Document Verification, Face Verification, Anti-fraud, and ID validation in mobile applications and on the web. Our identity verification and artificial intelligence tools have been specially designed for African faces and identities. Our mission is to make the benefits of a modern digital lifestyle universally accessible by expanding trust in underserved markets. We are backed by Costanoa Ventures, Future Africa, PTB Ventures, Khosla Impact, 500 Startups, CRE Venture Capital, and more.

Smile Identity funding8 rounds

All 8 rounds →

Smile Identity has raised $31.1M across 8 disclosed rounds. The latest is a Corporate announced 24 Sep 2025, led by Mastercard.

Capital growthrunning total of disclosed rounds
  1. $100KGrantGrant, $100K, $100K raised to date
  2. $4MSeedSeed, $4M, $4.1M raised to date
  3. $7MSeries ASeries A, $7M, $11.1M raised to date
  4. $20MSeries BSeries B, $20M, $31.1M raised to date

SLA Funding Index · grey is capital raised before each round · 4 undisclosed rounds not drawn

AnnouncedRoundLead · investorsAmount
24 Sep 2025Smile Identity CorporateMastercardNot disclosed
15 Feb 2023Smile Identity Series BCostanoa Ventures +9$20M
08 Jul 2021Smile Identity Series ACostanoa Ventures +9$7M
05 Nov 2020Smile Identity Series A500 GlobalNot disclosed
19 Dec 2019Smile Identity SeedvalU +1Not disclosed
09 Apr 2019Smile Identity SeedIntercept Ventures +4$4M
01 May 2017Smile Identity Pre-seed500 Global +4Not disclosed
01 May 2017Smile Identity GrantCatalyst Fund$100K

Smile Identity founders & team

Smile Identity competitorssame sector · similar funding

  • Cotrust Equity

    Cotrust Equity harnesses KYC of target audience to provide unique credit plans to banked and unbanked Micro Traders in sub-Saharan Africa. · Nigeria

  • VerifyMe

    VerifyMe is Securely Digitizing Identities for Nigeria. · Nigeria

  • Youverify

    Youverify is building trust in Africa by helping businesses and individuals confirm identity and physical addresses. · Nigeria

  • Identitypass

    Identitypass is creating trust by powering easy customer and business verification. · Nigeria

  • Dojah

    Dojah is a provider of the complete API pack — for user onboarding, identity verification, KYC tools and bulk messaging. · Nigeria

  • SendChamp

    SendChamp is a messaging platform for businesses to power customer verification and personalise communications through multiple channels. · Nigeria

All 7 KYC startups in Nigeria

Frequently asked about Smile Identity

Where is Smile Identity based and when was it founded?
Smile Identity is headquartered in Lagos, Nigeria and was founded in 2016.
Who is the CEO of Smile Identity?
Mark Straub is Smile Identity's CEO.
How much funding has Smile Identity raised?
Smile Identity has raised $31M across 8 disclosed rounds. Its latest, a Corporate, was announced on Sep 24, 2025.
Who has invested in Smile Identity?
Backers include Mastercard, Costanoa Ventures, Norrsken22, ValueStream Ventures and 18 others.
What sector is Smile Identity in?
Smile Identity operates in KYC, Identity Management and Apps.