Mataa logo

Mataa

Operating

Mataa is a Libyan-born e-commerce startup reshaping how North Africa shops online.

Updated Source: SLA Startup IndexHow we verify →
Last round
Angel
Rounds
1
since 2022
Employees
11-50

About Mataa

Mataa is a Libyan-born e-commerce startup reshaping how North Africa shops online. Founded in 2022 by entrepreneur Ibrahim Shuwehdi, Mataa combines intuitive technology with localized logistics to deliver a fast, seamless shopping experience across Libya—and soon, the wider region.

Built to serve over 6 million internet users in Libya, Mataa operates a mobile-first marketplace that empowers merchants, social sellers, and everyday consumers. The platform enables Facebook-based businesses to sync products effortlessly, reduce advertising costs, and scale operations with real-time insights. With its express delivery model, centralized warehousing, and regional expansion playbook, Mataa is unlocking e-commerce for a 275 million-person North African market.

Mataa funding1 round

The latest is an Angel announced 31 Jul 2025.

AnnouncedRoundLead · investorsAmount
31 Jul 2025Mataa AngelNot disclosedNot disclosed

Mataa founders & team

  • ORIKI

    ORIKI is dedicated to providing unparalleled spa experiences, quality skincare products, and comprehensive wellness solutions. · Nigeria

  • Enarat.com

    Enarat is the largest online marketplace specialized in lighting and decorative units in Egypt. · Egypt

  • Lellall

    Lellall simplifies B2B essentials procurement via a tech driven supply management system · Nigeria

  • Food Supply Network

    Food Supply Network is a leading South African E-marketplace in foodservices in which brands, distributors and buyers can all interact. · South Africa

  • Mart.NG

    Mart.NG is a Nigerian-based e-Commerce platform that provides online supermarket services for foods and groceries and delivering in the hour. · Nigeria

  • Eazzymart

    Eazzymart is an Egyptian eCommerce platform which allows users to order for all their home needs · Egypt

E-Commerce startups across Africa

Frequently asked about Mataa

Where is Mataa based and when was it founded?
Mataa is headquartered in Tripoli, Libya and was founded in 2022.
Who is the CEO of Mataa?
Ibrahim Shuwehdi is Mataa's CEO.
How much funding has Mataa raised?
Mataa has raised 1 funding round; the amounts were not disclosed. Its latest, a Angel, was announced on Jul 31, 2025.
What sector is Mataa in?
Mataa operates in E-Commerce, Mobile App and RetailTech.