
Maad
OperatingMaad is Francophone Africa's fastest growing B2B e-commerce player.
- Marketplace
- Dakar, Senegal
- Seed
- Founded 2020
- maad.io ↗
- Total raised
- $3.9M
- disclosed
- Last round
- $900K
- Debt Financing
- Rounds
- 6
- since 2020
- Investors
- 8
- on record
- Employees
- 51-200
About Maad
Maad is Francophone Africa's fastest growing B2B e-commerce player. We are modernizing informal retail with digital services for thousands of small shops that sell food, beverages, and everyday household products.
Our product offerings target : - Small Retailers: A mobile app that's a one-stop shop for all supply needs. We provide reliable delivery, low prices, and fewer stockouts, alongside delayed payment services to increase retailers' access to working capital - FMCG Brands: The most complete picture of a fragmented consumer market. With our software, Brands can track live presence and market share data. They can also deploy promotion and merchandising services in targeted neighborhoods to increase sales of key products
Maad funding6 rounds
All 6 rounds →Maad has raised $3.9M across 6 disclosed rounds. The latest is a $2.3M Seed announced 13 May 2024, led by Ventures Platform.
- $530KPre-seedPre-seed, $530K, $530K raised to date
- $210KDebt FinancingDebt Financing, $210K, $740K raised to date
- $900KDebt FinancingDebt Financing, $900K, $1.6M raised to date
- $2.3MSeedSeed, $2.3M, $3.9M raised to date
SLA Funding Index · grey is capital raised before each round · 2 undisclosed rounds not drawn
Who has invested in Maad
| Announced | Round | Lead · investors | Amount |
|---|---|---|---|
| 13 May 2024 | Maad Seed | Ventures Platform +6 | $2.3M |
| 13 May 2024 | Maad Debt Financing | Proparco | $900K |
| 01 Oct 2023 | Maad Seed | Ventures Platform | Not disclosed |
| 24 Aug 2023 | Maad Seed | Not disclosed | Not disclosed |
| 16 Jun 2023 | Maad Debt Financing | Proparco | $210K |
| 04 Nov 2021 | Maad Pre-seed | Oui Capital +2 | $530K |
Maad founders & team
- Jessica LongCo-Founder, President
- Jessica LongCo-Founder, President
Maad competitorssame sector · similar funding
- AfrikamartDakar, Senegal
- MazayaCairo, Egypt
More Marketplace startups in Senegal
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Yoonema is an e-commerce platform, a marketplace that provides a frictionless experience for buyers and sellers in West Africa. · Senegal
- Afrikamart
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Frequently asked about Maad
- Where is Maad based and when was it founded?
- Maad is headquartered in Dakar, Senegal and was founded in 2020.
- Who founded Maad?
- Maad was founded by Jessica Long (Co-Founder, President) and Jessica Long (Co-Founder, President).
- How much funding has Maad raised?
- Maad has raised $3.9M across 6 disclosed rounds. Its latest, a $2.3M Seed, was announced on May 13, 2024.
- Who has invested in Maad?
- Backers include Ventures Platform, Voltron Capital, Seedstars, Reflect Ventures and 4 others.
- What sector is Maad in?
- Maad operates in Marketplace, B2B and Francophone.