Justin Liu

Justin Liu is the Chief Financial Officer at Swoop, Africa’s first super‑app, where he plays a pivotal role in shaping the company’s financial strategy and growth. A former student of the University of California, Berkeley, Haas School of Business, Justin left to pursue Swoop full‑time after co‑founding the venture with Aubrey Niederhoffer. His background includes building international e‑commerce platforms and competing globally in sports, experiences that gave him a unique perspective on scaling businesses across diverse markets. Passionate about innovation and opportunity, Justin is committed to driving Swoop’s mission of unifying digital services for consumers across Africa.