Yasmine Mohamed Henna

Co-founder- Chief Commercial & Product Officer•Sympl
Egypt
Founder

Connect

Expertise

Product Marketing
Consumer Segments Strategy
Commercial Strategy
Growth Management
Product Development
E-commerce
Sales Management
Call Center Management
Promotions
Fintech
Telecom
Leadership
Communication
Training
Primary Sector
FinTech
1Roles
0Investments
-Raised

Biography

Yasmine Mohamed Henna is the Co-Founder and Chief Commercial & Product Officer of Sympl, Egypt's pioneering Buy Now, Pay Later (BNPL) platform founded in 2021. With over 9 years of commercial experience in the telecom and fintech sectors, she specializes in product marketing for consumer segments. Prior to founding Sympl, Yasmine was a co-creator of valU, a leading consumer finance company, where she served as Associate Director of Segments and Growth, leading multiple functions including product development, sales, e-commerce, and promotions. She holds a Bachelor of Arts degree with Highest Honors in Integrated Marketing Communication with a double minor in Psychology and Business from the American University in Cairo.

Education

A

Bachelor of Arts in Integrated Marketing Communication (Highest Honors) with double minor in Psychology and Business

American University in Cairo

2008-2012

Languages

No languages listed.

Awards

  • 🏆Best Marketing Strategy in Consumer-Buyer Behavior course for Vodafone USB Modem project (American University in Cairo, 2009)
  • 🏆Women Rising in Fintech in MENA region (Women's Tabloid)