Yasmine Mohamed Henna
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Biography
Yasmine Mohamed Henna is the Co-Founder and Chief Commercial & Product Officer of Sympl, Egypt's pioneering Buy Now, Pay Later (BNPL) platform founded in 2021. With over 9 years of commercial experience in the telecom and fintech sectors, she specializes in product marketing for consumer segments. Prior to founding Sympl, Yasmine was a co-creator of valU, a leading consumer finance company, where she served as Associate Director of Segments and Growth, leading multiple functions including product development, sales, e-commerce, and promotions. She holds a Bachelor of Arts degree with Highest Honors in Integrated Marketing Communication with a double minor in Psychology and Business from the American University in Cairo.
Education
Bachelor of Arts in Integrated Marketing Communication (Highest Honors) with double minor in Psychology and Business
American University in Cairo
2008-2012
Languages
No languages listed.
Awards
- 🏆Best Marketing Strategy in Consumer-Buyer Behavior course for Vodafone USB Modem project (American University in Cairo, 2009)
- 🏆Women Rising in Fintech in MENA region (Women's Tabloid)