Marketing and growth leader with over 20 years of experience driving accelerated growth in B2B fintech and e-commerce sectors. Currently serving as Marketing & Growth Director at Verto, a London-based cross-border payments platform. Previously held the position of Chief Marketing Officer at Lula (formerly Lulalend), a South African FinTech company focused on SME lending and banking, where he successfully scaled the business 20X from 2019 to 2024. Prior experience includes Head of e-Commerce at HomeChoice and Head of Marketing for Geographic Expansion at eBay, where he led market entry strategies. Began career at British Airways, progressing through multiple marketing and operations roles. Proven ability to build and lead high-performing teams across developed and emerging markets, with particular expertise in fintech, digital transformation, and growth strategy.
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