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Samuel Munguti is the founder and CEO of Shamba Pride. Shamba Pride is revolutionizing rural distribution systems for African farmers by transforming from traditional and informal systems to modern trade. Through Shamba Pride, existing last-mile agro dealer entrepreneurs are able to digitalize their operations and provide smallholder farmers with right and affordable technology, quality products and services. The model establishes a network of smart micro-entrepreneurs serving the smallholder farmer community, allowing farmers to increase their farm productivity, sustain their employment and their household income Prior to founding Shamba Pride, Samuel was COO in Farm Shop. He began his last mile distribution career in agriculture and FMCG industry last 12 years, where he managed product research and development, last mile distribution, sales and marketing for several multinationals across Africa including Coca-Cola, L'Oréal and Colgate Palmolive. Samuel has a Bachelors degree and MBA from university Nairobi
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