
Wayback: Began in editorial and content creation. -Founded a creative design agency in 1996 (Cairo). -Published first 'magazine' "Little Vision" in 1996 (Cairo) -Published "Nite Life" magazine in Cairo in 1998 -Founded Total Design boutique design agency and published Egypt's first pocket guide to entertainment and dining "The Croc" 2001 Co-founded Sarmady Communications (one of foremost digital media content and marketing companies in the country) and published: FilGoal.com FilFan.com Mujaz.me Contactcars.com FilBalad.com Mangam.com Qabeela.com (defunct) 2011 Sold Sarmady to Vodafone 2012 Mentoring (lots of mentoring) for start-upsin Flat6Labs incubator/accelerator, competitors in Google Ebda2 (5/5 in last 20), and speed-mentoring initiatives supported by ECP. Goals My goal is to combine capitalist methods of making money (commerce) to fund and create new ways of supporting social and cultural activities and enterprises. Specialties: digital marketing consultation, media planning, digital convergence, user interface experience, start-up mentoring
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