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Ashley Arendse is a Future-Focused Operator specializing in EV Fleets, Digital Platforms, and Growth Strategy. With nearly a decade at Picup, he progressed from Training Manager to Chief Operating Officer, building crowdsourced driver networks and developing innovative last-mile delivery solutions. He designed the 'Picup Legend Network' virtual driver culture and led the launch of Picup Plus, a premium driver service. Currently serves as Chief Business Officer at Regenize, leading the relaunch of REACT recycling hubs in Cape Town to create inclusive, community-driven sustainability models that integrate waste reclaimers into the formal economy.
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