Ahmed Sheikha

Ahmed is the Co-Founder and Chief Business Officer of Brimore, a social commerce and distribution platform allowing local suppliers have nationwide access through a network of individual distributors selling their products through all possible channels (Omni-channel). Ahmed is working with a network of more than 10,000 individual distributors (Mostly women), with a continuous growth of 10X in y-o-y and more than 50 local manufacturers listed, Brimore is aiming at transforming the traditional supply chain in Egypt to be more consumer centric, through allocating marketing, sales and distribution cost on people who buy and refer the product, this allows for smooth market access for local manufacturers despite poor infrastructure, and gives women a huge social and economic empowerment opportunity without the need to leave the house. Ahmed has vast experience in Supply Chain management working in P&G through several regional and local roles, business development and project management experience working with Save the Children and co-founding Umbrella for business development, besides being an activist in youth development sector, founding and working several NGOs, and regularly giving specialized training and workshops for youth especially school students. Ahmed has BSc. in Telecommunications and Electronics Engineering from Alexandria University, and currently a masters degree candidate in Entrepreneurship and Innovation management in the Royal Institute of Technology KTH in Sweden. Interests: Supply chain management, Entrepreneurial Ecosystem development, Technology, Education, Youth Empowerment, basketball and good food